Denver, CO – April 25, 2025 — Strategus is proud to announce that Rachel Dillon, EVP of Sales & Marketing, has been named a 2025 Top Women in Media & Ad Tech honoree by AdExchanger and AdMonsters. Recognized in the “Change-Makers: Revenue Growth” category, Dillon joins a prestigious group of industry leaders shaping the future of digital media, advertising technology, and marketing. This marks her second time receiving the honor, having first been named to the list in 2022.
Presented annually, the Top Women in Media & Ad Tech awards celebrate innovators, mentors, and visionaries who are creating meaningful impact within their organizations and across the broader industry. Dillon was selected for her outstanding contributions to revenue acceleration, client growth, and shaping go-to-market strategies that have propelled Strategus forward as a leader in the Connected TV (CTV) and programmatic advertising space.
"Rachel is a rare talent, equal parts strategist, operator, and motivator,” said Todd Porch, CEO of Strategus. “She has been instrumental in shaping our company’s success, not just through revenue growth, but by fostering a culture of performance and accountability that touches every corner of our business. We’re lucky to have her leadership and we're proud to see her recognized once again."
Dillon and her fellow honorees will be celebrated at the Top Women Awards Gala on June 5, 2025, at The Lighthouse at Pier 61 in New York City. The event brings together honorees, past award recipients, and industry leaders for a night of recognition and connection.
Since joining Strategus in 2020, Dillon has helped triple company revenue, significantly expand its client base, and played a critical role in securing a majority investment from CIVC Partners in 2025. Beyond the numbers, she’s led product rollouts, strengthened cross-functional alignment, and championed inclusive leadership, building a high-performance culture that drives long-term growth.
View the full list of 2025 Top Women in Media & Ad Tech Honorees here →
About Strategus
Strategus revolutionized the advertising industry by running the first-ever programmatic Connected TV (CTV) campaign in 2015 and it continues to push the industry forward with its expertise and experience. As an innovation leader in data-driven CTV advertising, Strategus delivers audience-centric advertising solutions across CTV and streaming devices by leveraging premium data partners, curated publisher deals, and advanced targeting techniques.
Strategus provides a comprehensive suite of managed services for CTV—including attribution, optimization, reporting and analysis—empowering brands to achieve unparalleled engagement and results. Honored on the Inc. 5000 list for seven consecutive years as one of the fastest-growing companies in the US, Strategus continues to set industry standards and evolve digital advertising practices.
For more information about Strategus and its approach to CTV advertising, visit www.strategus.com.
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Tyler Wise
