Looking to Reach Sports Fans with CTV Ads?

25194164105 159743919891 164947799710 170424822844

Top Brands Trust Strategus With Their CTV Campaigns

60,000+

Campaigns Delivered

8.8B+

Targeted Ad Impressions Served

64M+

Conversions Driven

Turn Your CTV Ads Into
Full-Funnel Campaigns

CTV advertising requires dedicated resources with deep expertise. As the only pure-play CTV advertising agency, we'll partner with you to deliver full-funnel campaigns that drive results.

ctv-first-advt (1)

CTV-First Advertising

We start with the most important screen in the house, the living room TV, to reach engaged viewers with high-impact ads that they’ll remember.

ctv-cross-device (1)

CTV Cross-Device Retargeting

After exposing buyers to your brand, we drive conversions across supplementary channels by retargeting them with clickable ads on every device.

performance-driven (1)

Performance-Driven Measurable Results

With cutting-edge CTV attribution and measurement capabilities, we make it easy to quantify ROI at every touchpoint and optimize campaigns in real time.

Agencies and brands rely on Strategus to deliver CTV campaigns with ease.

CTV for Agencies

Your white-label partner for programmatic CTV.

CTV for Brands

Drive brand growth and ROI with our team of CTV experts.

All Your CTV Needs in One Place

Our managed service approach to CTV advertising combines the tech, expertise, and dedicated resources required 
to make the most out of your investment. The result? Less complexity, better campaign performance, and a connected tv agency that offers real results.

arrow 2 (1)

Onboarding

We get to know you, your brand, your goals, and your audience. Because our team becomes an extension of yours, getting in sync is where it all starts.

arrow 1

Planning and Strategy

Once your target buyers and KPIs have been pinned down, our CTV agency develops a multi-channel strategy personalized to your business needs.

arrow 15

Campaign Activation

Our connected TV advertising agency augments your team by executing customized campaigns and monitoring the data, so you can focus on what you do best. 

arrow 4

Reporting and Attribution

Our connected TV agency provides you with all the tools needed to quantify ROI and understand your customers’ journey — including a 24/7 dashboard and evolving roster of attribution solutions.

arrow 3 (1)

Continuous Optimization

CTV advertising is dynamic and can be changed on a dime. That’s why the Strategus team continuously optimizes your campaigns based on real-time data.

arrow 6

Ongoing Support

Instant access to our team of experts allows you to ask any questions, make any changes, and scale your campaigns as your CTV advertising needs grow.

What Clients Are Saying

We’re not your one-size-fits-all TV ad agency. Learn why businesses trust Strategus to deliver their CTV campaigns.

New Resources for You

The Advantages and Disadvantages of TV Advertising

The Advantages and Disadvantages of TV Advertising

Chances are you remember a few iconic commercials from childhood. For me, the Budweiser ‘Wassup’ campaign comes to mind. It was embedded in early 2000s pop culture, airing during Super Bowl XXXIV and..

ctv targeting tactics

CTV Targeting: 22 Tactics to Reach the Right Viewers

Targeted advertising has been around since the early days of the internet. And while it often brings to mind the ads we see while browsing the internet or scrolling through social media, programmatic..

Interactive Video Ads

Interactive Video Ads: CTV Formats for Driving Engagement

It used to be that TV advertising was a one-way street. Commercials talked at viewers, a.k.a. the passive recipients of the advertising message. While phone numbers and URLs could be used as a call..