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From the First Impression...

man watching automotive ctv ad on tv

To Them Driving off the Lot.

holding car key

CTV Attribution That Tracks Real Vehicle Sales

SalesLink™ doesn’t just show clicks or store visits, it shows the sale. While tracking foot traffic and web engagement has value, this is the result you care about most: someone actually bought a car.

This gives you the real answer, powered by Experian’s verified sales data. No tags to place, no messy integrations. Just campaign-level clarity built for Tier III dealers who want to stop guessing and start seeing what moves cars.

Experian2

Built to Help You
Market Smarter

SalesLink™ for Auto shows you exactly which ads led to real car sales broken down by vehicle make, model, and channel. You’ll see what’s working, what’s not, and where to focus your ad budget to move more inventory.

Our reporting Includes

  • Checkmark Icon Total Vehicle Sales
    Tied to Ad Exposure
  • Checkmark Icon Make & Model
    Breakdown
  • Checkmark Icon Conversion breakdown
    by channel (i.e. CTV, OLV, Display)
Strategus SalesLink for Auto report example
honda dealership

A regional Honda group used SalesLink™ to pinpoint which ads were driving sales mid-campaign. They shifted spend to what worked and saw a 133% lift in vehicle sales without increasing their budget.

Why Partner With Strategus?

SalesLink for Auto is just one way we help dealers drive real outcomes. At Strategus, we combine precise audience strategies with full-funnel campaign execution so you can connect with the right buyers, track what works, and scale what sells.

CTV for Built for Auto Dealers

Connected TV isn't just a branding tool anymore. We tailor every campaign for sales impact and offer custom attribution built for the automotive industry.

Smarter Targeting, Better Outcomes

From geolocation and search behavior to CRM lists and social signals, we layer multiple data sources to help you reach people who are actually in-market. Better inputs mean better outcomes.

Full-Funnel Campaigns

Awareness is just the start. We combine big-screen ads with retargeting across channels and devices — turning CTV impressions into revenue-driving conversions.

Hands-on Partnership

Need help with campaign setup? You got it. In need of real-time optimization? No problem. As your managed service CTV partner, we’ll guide, manage, and optimize every step of the way.

couple buying car at dealership

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Ready to double down on what’s working?

Let’s tie your next CTV campaign to the cars you actually sell. Reach out today to set up a quick demo.

Request a Demo

Request a Demo