Creative 101 Webinar
Traci Ruether
1 minutes read

This webinar delves into the evolving nature of CTV creative and explores how advertisers can maximize creative to captivate audiences in an ever-changing media landscape. From traditional TV spots to interactive experiences, the possibilities for CTV creative are vast and evolving rapidly. Our panel of industry experts from Innovid, Sharethrough, and Spaceback will discuss emerging trends, innovative formats, and best practices for creating impactful CTV campaigns that optimize the viewer experience.
Traci Ruether is a content marketing consultant specializing in video tech. With over a decade of experience leading content strategy, she takes a metrics-driven approach to storytelling that drives traffic to her clients' websites. Follow her on LinkedIn at linkedin.com/in/traci-ruether or learn more at traciruether.com.
Strategus is a managed services connected TV(CTV) advertising agency with over 60,000+ campaigns delivered. Find out how our experts can extend your team and drive the result that matter most.
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