1 min read
AW360: Joel Cox and Todd Porch, Strategus
In this week’s episode we feature Joel Cox, Co-Founder, and Todd Porch, President, of Strategus – a leader in OTT and CTV advertising, optimization, targeting, reporting and analysis.
Listen to the full episode here, as Todd and Joel share their insights into the rapidly expanding marketplace while describing what makes the Strategus approach unique among an increasingly crowded playing field. We hope you enjoy this episode.
Strategus revolutionized the advertising industry by running the first-ever programmatic CTV campaign in 2015 and it continues to push the industry forward with its CTV expertise and experience. The Strategus platform delivers audience-centric campaigns to CTVs and other streaming devices by leveraging premium data partnerships, curated publisher deals, and custom audience targeting techniques. As an innovation leader in data-driven CTV advertising, Strategus provides a full suite of managed services including attribution, targeting, optimization, reporting, and analysis.
Posted by Steven Cohen

Posts by Tag
- Press Release (16)
- ctv (16)
- marketing strategy (14)
- ctv strategy (12)
- advertising agency (9)
- award (8)
- digital marketing (7)
- ad impact (6)
- high-frequency advertising (6)
- reaching your audience (6)
- advantages of programmatic advertising (5)
- content marketing (5)
- digital champions (5)
- ott (5)
- programmatic media buying (5)
- agency (4)
- best practices (4)
- business development (4)
- colorado advertising agency (4)
- advertising (3)
- inc 5000 (3)
- programmatic OTT advertising (3)
- programmatic digital advertising (3)
- streaming ads (3)
- Blog (2)
- ad experience (2)
- avod (2)
- builder marketing (2)
- culture (2)
- data (2)
- data collection (2)
- frequency marketing (2)
- growth (2)
- industry trends (2)
- international builders (2)
- omnichannel marketing (2)
- podcast (2)
- programmatic ad buying process (2)
- targeted tv ads (2)
- tv advertising (2)
- DTC (1)
- ad supported streaming (1)
- audience engagement (1)
- avod advertising (1)
- avod best practices (1)
- communication (1)
- content-centric (1)
- contextual targeting (1)
- education advertising (1)
- elections (1)
- fast (1)
- forbes (1)
- healthcare (1)
- industry leaders (1)
- jingle (1)
- joel cox (1)
- linear tv (1)
- optimization (1)
- ott ad spend (1)
- ott industry (1)
- ott local advertising (1)
- ott services (1)
- podcasting (1)
- political advertising (1)
- print advertising (1)
- public relations (1)
- retail media network (1)
- smart tv (1)
- strategus (1)
- subscription video (1)
- video providers (1)