Increase Revenue & Sales
Turn media investment into measurable revenue growth
Revenue goals deserve more than impressions and click-through rates. We build programmatic campaigns around the sales outcomes that matter to your business, then measure performance across every channel, every screen, and every transaction, including purchases that happen offline.
Trusted by growing brands, leading agencies, and global enterprises.
Every revenue goal requires a different strategy
A retail promotion, dealership event, travel campaign, and ecommerce launch all require different media strategies. Strategus uses campaign data from across industries, budgets, and markets to determine the channel mix that's most likely to generate measurable revenue, then continuously optimizes performance as results come in.
Fragmented Media
Consumers discover brands on one device, research on another, and purchase somewhere else.
Connected Strategy
Strategus builds coordinated programmatic campaigns designed around one objective: driving measurable revenue.
Available across every channel that drives revenue
How media tactics work together to drive sales
Introduce
Reach qualified audiences with premium, non-skippable video across Connected TV.
Reinforce
Stay visible as customers research and compare — across display, native, digital audio, and DOOH.
Reconnect
Re-engage website visitors and high-intent audiences with retargeting tailored to where they are in the buying journey.
Convert
Drive purchases online, in-store, or both with revenue-focused creative and offers.
Prove Impact
Measure revenue, conversions, store visits, and the contribution of every media investment with advanced attribution.
MEASUREMENT
How we measure
impact on revenue and sales
Revenue should be measured by business results, not media metrics alone.
We build measurement into every campaign from the beginning, giving advertisers visibility into how media investment contributes to sales across both online and offline channels.
By connecting campaign performance to real transactions, marketers gain a clearer understanding of which audiences, tactics, and investments are driving revenue growth.
Depending on your business and available
data, measurement may include:
Attributed sales and revenue
Return on ad spend (ROAS)
Shopify and ecommerce integrations
Post-view and post-click conversions
CRM and first-party data matching
Offline purchase attribution
RETAIL MEDIA
Reach the shoppers already buying in your category.
Strategus connects your campaigns to verified shopper data from 20+ retail partners, built on real loyalty and purchase transactions, in-store and online. Reach people based on what they actually buy, then tie your ads to the sales that follow.
Amazon Audiences
Reach shoppers based on what they buy and watch across Amazon, Whole Foods, and Prime Video.
Category Buyers
Reach shoppers actively buying in your category, online or in-store.
Competitive Conquesting
Target consumers who have recently purchased from a competitor.
New Buyers
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Find people shopping for products like yours who haven't bought from you yet.
Lapsed Buyers
Win back customers who haven't purchased in a while.
Private Label Shoppers
Show store-brand buyers why your product is worth the upgrade.
TARGETING
Targeting strategies built around your buyers
The strongest revenue campaigns begin with the right audience strategy. Strategus develops targeting plans based on your business objectives, available data, market size, and customer journey. Every recommendation is designed to support measurable sales growth while making the most of your media budget.
Rather than applying the same targeting approach to every advertiser, Strategus builds audiences that reflect how your customers actually shop and buy.
First-party customer and CRM data
Match your existing customer and CRM records to reach known buyers, and build new audiences from them.
Website visitor retargeting
Bring back people who visited your site but didn't convert, and stay in front of them on the biggest screen in the house.
Retail shopper and purchase-intent audiences
Reach households showing they're actively in the market, based on what they browse, research, and buy.
Category and lifestyle segments
Target households by interests, life stage, and habits that line up with the people who actually buy from you.
Geographic targeting by DMA, ZIP code, or store location
Put your spend where your customers live and shop, from whole markets down to the neighborhoods around your stores.
Lookalike and modeled audiences
Find new households that look like your best customers, so you get more reach without lowering quality.
Suppression audiences to reduce wasted spend
Leave out current customers, recent converters, and poor-fit households so every impression goes to someone worth reaching.
Industry-specific audience data when appropriate
Add specialized data for categories like auto, finance, or healthcare when your campaign calls for it.
First-party customer and CRM data
Website visitor retargeting
Retail shopper and purchase-intent audiences
Category and lifestyle segments
Geographic targeting by DMA, ZIP code, or store location
Lookalike and modeled audiences
Suppression audiences to reduce wasted spend
Industry-specific audience data when appropriate
Case study
National Nutritional Supplement Retailer Drives $3M+ in Online and In-Store Revenue
A national retailer partnered with Strategus to increase both online and in-store sales while improving visibility into campaign performance. By combining premium video, display, retargeting, and advanced attribution, the campaign resulted in $3.4 million dollars in revenue, 38.9 in person visits, and 192K website conversions. while giving the marketing team a clearer understanding of which media investments contributed to revenue.
WHAT WE SOLVE
Explore Other Goals
Increase Revenue and Sales
Turn screen time into pipeline and closed revenue you can measure.
Generate Leads
Fill the funnel with qualified, ready- to-talk prospects.
Drive Foot Traffic
Move nearby audiences from the couch to your front door.
Increase Website Traffic
Send high-intent viewers straight to your site.
Book a demo
Ready to increase revenue?
Whether you're driving ecommerce purchases, increasing retail sales, selling tickets, or generating high-value transactions, Strategus develops programmatic strategies built around measurable business outcomes.
