Strategus Labs

CTV INNOVATION

Programmatic CTV advertising moves at breakneck speeds and advertisers need a partner with extensive experience and thought leadership for excellent campaign performance.

By combining the latest in marketing technology with the sharpest minds in data science, Strategus Labs offers industry-leading expertise and remains on the frontline of what’s possible.

ABOUT US

We are a ragtag department of data scientists and analysts who test new marketing and attribution strategies to keep Strategus on the leading edge of innovation.

Our team always uses why not as the starting point for possibilities that blaze new trails in programmatic CTV and video.

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Designing first-to-market products that are now considered best practices in the industry
Facilitating custom solutions to client-based challenges never seen before with our DSP, SSP, and DMP data partners
Creating unique ways for partners and vendors to reach customers and measure marketing impact

AIMPLIFY

Custom Audience Identification and Targeting + Pre-Campaign Forecasting. Precision targeted campaigns at scale. Guaranteed.

ENCORE OMNICHANNEL

Strategic retargeting of your CTV audience on their traditional digital devices after CTV ad exposure.

ATTRIBUTION SUITE

Campaign performance shouldn't be a one-size fits all approach. Customize your campaign's ROI measurement with our ever-growing list of attribution solutions.

Collaborate with Strategus Labs on our Partner Council to break new ground in programmatic CTV and gain access to the marketplace’s latest performance strategy.

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CTV INNOVATION

Programmatic CTV advertising moves at breakneck speeds and advertisers need a partner with extensive experience and thought leadership for excellent campaign performance.

By combining the latest in marketing technology with the sharpest minds in data science, Strategus Labs offers industry-leading expertise and remains on the frontline of what’s possible.

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ABOUT US

We are a ragtag department of data scientists and analysts who test new marketing and attribution strategies to keep Strategus on the leading edge of innovation.

Our team always uses why not as the starting point for possibilities that blaze new trails in programmatic CTV and video.

Designing first-to-market products that are now considered best practices in the industry

Facilitating custom solutions to client-based challenges never seen before with our DSP, SSP, and DMP data partners

Creating unique ways for partners and vendors to reach customers and measure marketing impact

TECHNOLOGIES

AIMPLIFY

AIMPLIFY

ENCORE OMNICHANNEL

ENCORE OMNICHANNEL

ATTRIBUTION SUITE

ATTRIBUTION SUITE

Collaborate with Strategus Labs on our Partner Council to break new ground in programmatic CTV and gain access to the marketplace’s latest performance strategy.

Most of all, our team has the freedom to test original concepts, so clients can be a part of

What’s Next in OTT/CTV Advertising.

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