In this week’s episode we feature Joel Cox, Co-Founder, and Todd Porch, President, of Strategus – a leader in OTT and CTV advertising, optimization, targeting, reporting and analysis.
Listen to the full episode here, as Todd and Joel share their insights into the rapidly expanding marketplace while describing what makes the Strategus approach unique among an increasingly crowded playing field. We hope you enjoy this episode.
Strategus revolutionized the advertising industry by running the first-ever programmatic CTV campaign in 2015 and it continues to push the industry forward with its CTV expertise and experience. The Strategus platform delivers audience-centric campaigns to CTVs and other streaming devices by leveraging premium data partnerships, curated publisher deals, and custom audience targeting techniques. As an innovation leader in data-driven CTV advertising, Strategus provides a full suite of managed services including attribution, targeting, optimization, reporting, and analysis.